Skip to main content

Corporate

Corporate Guidelines

The standards we hold ourselves to, published in full. Each guide is available in English and Turkish, free to read and share with attribution.

  • Home
  • Corporate Guidelines

Logo & Corporate Identity Guidelines

How to use the inMOLA symbol, wordmark, colours and typography correctly — for our team, agencies, partners, resellers and the press.

  • Symbol, wordmark and logotype proportions
  • Clearspace, minimum sizes and colour values (HEX, RGB, CMYK, PMS)
  • Use on backgrounds and photographs, and common misuses

Social Media Management Guidelines

Principles, risk management and crisis response for inMOLA’s brand and people on social networks, adapted to a B2B technology company.

  • Corporate and personal account principles, employee advocacy
  • Misinformation, bots, AI-generated content and fake accounts
  • Risk matrix, crisis roles and escalation by level

Gender Equality in Communication Guide

A practical method for gender-sensitive marketing, product, media and event communication, adapted from the 4R method, with a dedicated chapter on data and AI outputs.

  • The Who? What? Why? How? method
  • Preferred wording in English and Turkish
  • An evaluation form to use before anything goes live

Event Management Guide

Standards, checklists and good practice for sustainable, efficient and measurable inMOLA events: physical, online and hybrid.

  • Sustainability, zero-based budgeting and return on event investment
  • Risk, protocol, legal and rehearsal checklists
  • Webinar checklist, event scorecard and a UNEP-based sustainable event checklist

Using these guides

Agencies, partners and suppliers working with inMOLA are asked to follow these guides. For logo files or questions about any guide, write to us.